Take a look at the 5 strategies you can implement to make BFCM your most successful retail event of the year.
Insights, stories and advice from the Heyday chatterboxes.
Direct-to-consumer is the new retail disruption.
The first generation of chatbots in 2016 were shiny objects at best. In 2020, conversational AI assistants and chatbots have become much more pivotal: they are now the heart and soul of a solid and sustainable digital transformation strategy that puts AI front and centre.
As a marketer, what can you do in this hypercompetitive, oversaturated digital world full of busy and empowered consumers?
In a world where customer insights are the foundation of seamless, personalized shopping experiences, CPG brands need to regain control over data ownership.